Our Story
Why VYE exists, and why it matters
For years, I struggled with exhaustion that I couldn't explain. No matter how much I slept, I woke up tired. My hair was thinning. My mood felt flat. I thought it was just stress, or maybe I needed to eat better, or work out more.
Then I got my blood work done. My vitamin D level was 18 ng/mL—severely deficient. My doctor told me to take a standard 1,000 IU supplement. I did. Nothing changed.
That's when I started researching. I learned that 82% of Black women are vitamin D deficient—not because we're doing something wrong, but because our melanin (the same melanin that protects us from UV damage) blocks up to 90% of the vitamin D our bodies would normally produce from sunlight.
"The supplements on the market weren't designed for us. The doses were too low. The formulas were incomplete. We were an afterthought."
So I found a naturopath who understood melanin and vitamin D. She put me on 10,000 IU of D3 with K2. Within three weeks, I had energy again. Within two months, my hair stopped shedding. Within three months, I felt like myself for the first time in years.
But here's what frustrated me: I had to piece this together myself. I had to educate myself, advocate for myself, and search for a formula that actually worked. Most Black women don't even know they're deficient. And the ones who do are taking supplements that were never designed for melanin-rich skin.
That's why we created VYE. Not just another vitamin D supplement, but the first vitamin D formula designed specifically for Black women. 10,000 IU of D3 (the dose your melanin actually needs), paired with 200mcg of K2 (to protect your heart and bones), suspended in organic coconut oil (because vitamin D is fat-soluble and needs fat to be absorbed properly).
We're not here to be another wellness brand. We're here because Black women deserve supplements that work for our bodies, not against them. We deserve to feel energized, radiant, and healthy—without having to fight for it.
Science-First
Every formula is backed by research on melanin and vitamin D absorption. No guesswork.
Built for Us
Designed specifically for Black women and melanin-rich skin—not a one-size-fits-all solution.
Real Results
We're not selling hope. We're delivering a formula that actually raises your vitamin D levels.
Ready to Feel Like You Again?
Join thousands of Black women who've taken back their energy, glow, and vitality with VYE.
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